Sunday, March 22, 2015

Brand Watch | Miss Ruby Tuesday

Have you heard that Women's label Ruby Tuesday has started a kids collection? Aptly named Miss Ruby Tuesday, it takes minimalism to new heights! Here is what the creators behind the small offspring has to say about their new baby...

"2011 marked the birth of Ruby Tuesday, a collection of iconic pieces that complement the wardrobe of every fashion conscious woman. Three years later, we are happily thriving and expanding the women’s line to include the younger generation.
It started with our travels to Paris and Scandinavia when we brought loads of kids stuff like Stella McCartney circus jackets and beautiful basic items with a twist. Our home is filled with three girls of 0 till 9 years old, so the seed of our 'mini' collection was inevitably planted. The collection is a mix of jerseys, washed sweats and 100% linen T-shirts.

This season, we have developed a print that is a mix of dots and animal prints, that is now already blogged internationally by trend forecasters as the ‘Dalmatian spot’ print. Miss Ruby Tuesday is essentially a kids collection with an adult touch; not too complicated in design and colours, but with nice details and prints.
Ruby Tuesday, the name of a song from the Forty Licks Album of the Stones, is a never-ending story of inspiration and influence. Within four years, we hope to branch out the label throughout Europe, and collaborate with boutique shops that are fueled by passion for their concepts while meeting the interesting individuals behind it."

You can find Miss Ruby Tuesday over at Dutch online shops Orange Mayonnaise and Springstof

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