Saturday, September 20, 2014

Brand Watch | FJÄLLRÄVEN

This is nostalgia! I grew up wearing this backpack to school, and even though they have never gone away I love that a new generation is growing up with this hard wearing Swedish label. Fjällräven means Mountain Fox and it seriously was the best lasting backpack you could have as a kid. Right now Zirimola Eco Shop has a fresh batch of these in two sizes, mini and classic. Classic for the adult/teen pack and mini for kids.

:: SHOP HERE :: 

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